As of November 2010 CHR appointed PT.Pacific Excelsior as Regional Representative and Master License holder of CHR brand in Indonesia started to develop the hospitality management business in Indonesia. Our project will be in Palu - Central Sulawesi, Jakarta, Batam Island, Kendari-Southeast Sulawesi and other big cities cross the Indonesia Archipelago Our Brand Strategies: Grand Continent ( 5 star & luxury hotels) Is targeting: an Upper Up-scale and up scale clientale - Continent ( Core Brand) 4-3 star hotel; can be City, Resorts, Boutique hotels or Condominiums/ apartment residences.