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Vadilal Industries Ltd.
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Name: | Mrs. shraddha manek [Marketing] | |
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Address: | Vadilal House, Navrangpura, Ahmedabad Ahmedabad 380009, Gujarat India | |
Average User Review | There is no review for this company - Write a review | |
Registration Date: | May. 24, 2023 | |
Last Updated: | Jan. 20, 2012 | |
Business Nature: | Manufacturing of Food & Beverage category | |
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Company Brief | ||
Vadilal ice creams has fascination of frozen desserts and for youth. Vadilal Icecreams Ltd. Is optimized to utilization of its extensive cold chain network. Being second largest player in ice-cream industry, it offers the widest range of ice creams and frozen desserts. To meet with the consumer demand on regular basis vadilal is filled with cups, party packs, family bricks, dollies, cones and candies. Vadilal spells quality, availability, variety and flavours as a lip smacking tastes. Vadilal Industries Ltd has today emerged as India' s second largest ice cream player. The company is also one of the largest processed food players in India with significant exports of frozen vegetables and ready to eat snacks, curries and breads. Vadilal has set up over 140 ' Happinezz' parlors for selling ice creams and new ones are coming up every month. Vadilal entered the processed foods industry to optimise utilisation of its extensive cold chain network in the 1990s. It currently caters to the domestic and export markets with products such as frozen vegetables and ready to eat snacks, curries and breads. This business is poised for strong growth in the coming years owing to greater urbanisation within India and increasing demand for Indian food amongst developed regions like the USA and western Europe. Vadilal offers the widest range of ice creams and frozen desserts ( above 250 Stock Keeping units) in the country in packs including cups, party packs, family bricks, dollies, cones and candies. Something for all taste, preference and budgets. To meet with the consumer demand on regular basis, Vadilal introduces new flavours for different segments of customers throughout the year. People eagerly await Vadilal' s new introductions. Creativity is at forefront in all the activities.Vadilal Industries aims to grow 40% in 2012-13 over the Rs.270-Crore turnover recorded in 2010-11. The icecream makers expect the category to add 80% to volume of fiscal by cups, candies and cones. Consumers should also be attracted by some appeal, like Flingo has fascination of caramel and chocolate for youth. The capacity expansion is turned to 3.25 lakh litre from 2.25 lakh increasing market share from 20% to 24% . Same with brand promotion spending turning to 5.5% from 4% . Vadilal Industries is expecting high growth with the help of all these factors in coming 2-3 years. Today, the name Vadilal conjures images of lip-smacking ice cream in a whole gamut of flavours. Vadilal spells quality, availability, variety and state-of-the-art machinery and equipment. Vadilal Ice-creams come in a wide variety of flavors, with additives such as chocolate flakes or chips, nuts, fruit, and even small candies/ sweets. Some of the most trendy ice cream flavors of Vadilal in markets are vanilla, chocolate, strawberry, and butter scotch. Many people like ice cream sundaes of our Happinezz Parlor, which regularly have ice cream, hot fudge, nuts, whipped cream, cherries and other toppings of their choice. | ||
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